A bit about Myself

Hi, I'm Upendra — a UI/UX designer who enjoys crafting seamless, human-centered digital journeys.

Nepal Landscape
Portrait
Upendra
New York

I grew up in Kathmandu, Nepal, in a culturally rich environment, where curiosity shaped my eye for detail — a habit that led me to design. I studied UX Design which further shaped how I think: not just about how things look, but how they work in real life, and what it makes a person feel. This systems design mindset followed me throughout my career.

Over the past 4+ years, I've designed products across enterprise, SaaS, and early-stage startups — working end-to-end from research and strategy to prototyping and design systems, often in 0→1 environments.

When I step into a product, I ground myself in these three things:

Who it's really for? What they're Struggling with? Why does it matter?

Experiences that shaped my design lens

2024 — Present

Lead UI/UX Designer

Nepa Rudraksha

  • Leading the digital redesign of a premium e-commerce brand.
  • Optimizing checkout flows and product discovery experiences.
2023 — 2024

UI/UX Designer

Frost Digital Ventures

  • Crafting interactive web applications and fintech solutions.
  • Collaborating with cross-functional teams to deliver scalable UI components.
2021 — 2023

Creative Designer

KTM Rush

  • Exploration of brand identity and digital marketing visuals.
  • Developed design systems for social media and marketing campaigns.

Tools behind the work

plan &
strategy
Notion
Claude
brainstorm
Antigravity
Cursor
Figma
iterate and refine
Jitter
Framer
prototype
& ship

UX Companion